Australian E-Commerce Company

Bringing quality products to Australian & New Zealand homes

Wilson Trading is an Australian e-commerce and retail company specialising in home goods, lifestyle essentials, and private label brands — delivered across Australia and New Zealand.

10K+

Products Listed

50K+

Orders Fulfilled

4.7★

Average Rating

About Us

Built for the Australasian market

Wilson Trading was founded with a clear mission: make quality home and lifestyle products accessible and affordable for customers across Australia and New Zealand.

We operate across multiple online sales channels, curating a wide range of products — from home essentials to innovative lifestyle goods — and delivering them with the speed and reliability our customers expect.

Our growing portfolio of private label brands brings carefully designed products directly to market, combining quality materials with thoughtful design at competitive prices.

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Fast Shipping

Reliable delivery across AU & NZ

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Home Goods

Curated quality products

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Top Rated

Thousands of happy customers

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AU & NZ

Serving Australasia

Our Brands

Private label, public quality

We develop and sell our own brands alongside a curated selection of third-party products.

Carla Home

Our flagship brand, focused on home essentials designed with care and built to last — at prices that make sense.

Kitchen Bedding Storage Bathroom Décor

Vikus

Modern tools and smart home accessories for the everyday Australian household. Functional design, minimal fuss.

Tools Outdoors Smart Home Garden

Genux

Premium lifestyle and wellness products crafted for comfort and well-being. Elevating the everyday.

Wellness Lifestyle Personal Care Fitness

…and more brands coming soon.

Marketplace Partnerships

Where we sell across AU & NZ

We partner with Australia's and New Zealand's leading online marketplaces and retail platforms to reach customers wherever they shop.

eBay Australia

Amazon Australia

Kogan

Bunnings Marketplace

Woolworths MarketPlus

Harvey Norman

Barbeques Galore

The Warehouse (NZ)

Customer Reviews

What our customers say

★★★★★

"Brilliant quality for the price. The Carla Home bedding set is so soft and well-made — better than brands costing twice as much."

Sarah M.

eBay Australia

★★★★★

"Fast delivery and exactly as described. I've ordered multiple times from Wilson Trading and they never disappoint. Highly recommend."

James T.

Amazon AU

★★★★☆

"Great range of home products. The Vikus garden tools are sturdy and well-designed. Will definitely be back for more."

Michelle L.

Kogan

Our Approach

What drives us

Product Curation

Every product in our catalogue is carefully selected or designed to meet Australian and New Zealand quality expectations.

Customer First

Fast responses, fair policies, and a commitment to resolving issues quickly and thoroughly.

Continuous Growth

We invest in technology and operations to scale efficiently and serve more customers better.

Get In Touch

Partnerships & enquiries

Interested in working with us? We're always open to partnerships, supplier relationships, and business opportunities.

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